El Pollo Loco Reformulates Plant-Based Chicken Alternative as Vegan
COSTA MESA, Calif., July 13, 2020 (GLOBE NEWSWIRE) — El Pollo Loco, Inc. (“El Pollo Loco” or “Company”) (Nasdaq: LOCO), the nation’s leading fire-grilled chicken restaurant chain, today becomes the first national chicken brand in the category to roll out its own vegan chicken alternative system-wide. Following the success of the Chickenless Pollo™ launch earlier this year and positive customer feedback, El Pollo Loco reformulated its fan favorite, plant-based chicken alternative for vegan palates to further the company’s long-term commitment to diversifying the menu with better-for-you options.
Customers can now “Make It Vegan” when ordering a Chickenless Pollo™ Taco or Burrito at all 485 restaurant locations upon request, which removes the cheese as well as the Creamy Cilantro Dressing on the burrito.
The reformulated recipe is certified by the American Vegetarian Association (AVA), the industry’s recognized standard in vegan assurance. It blends traditional Mexican flavors in an adobo sauce with a non-GMO soy protein base created by El Pollo Loco—and no longer contains egg enzymes.
For additional information, please visit www.elpolloloco.com.