Comfort Foods to Go: Best-in-Class Marketing & Execution from LEYE and Barilla
Both now and in the coming months, comfort foods like pasta continue to have broad appeal with guests. In this session, you’ll hear from the masters of pasta at Barilla about what they learned in their own operations and piloting a dark kitchens project. They’ll be joined by Lettuce Entertain You Enterprises to share their best-in-class approaches to takeout and delivery across their extensive restaurant brand portfolio.
What you’ll learn:
- Best practices for operations and culinary for delivery and takeout with pasta
- Best practices and success strategies for marketing comfort food offerings to various demographics and customer types
- Tips and insights into dark kitchen operations and marketing
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