CuisineType : French, French Bistro
(Posted Feb. 2012) Mimi’s Cafe Goes Red. Starting in February, American Heart Month, Mimi’s Cafe is giving a piece of its heart to the American Heart Association’s Go Red For Women movement. The neighborhood Bistro inspired by France is the first-ever restaurant to nationally support the effort. Go Red For Women is dedicated to fighting heart disease, the number one killer of women, and harnessing the energy, passion and power women have to band together and collectively wipe out the disease.Mimi’s is activating its heartfelt campaign on National Wear Red Day, February 3.
Guests who show their support by wearing red will receive a FREE cup of soup with any purchase to warm their heart. And throughout the month, guests will be invited to join in the fight against heart disease in women. For every $1 donation, guests can post a red heart-shaped tribute card on the giant in-restaurant red dress display. With a $5 donation, guests will also receive a commemorative red dress lapel pin. As a thank you for these donations, Mimi’s will provide each guest with up to $35 in savings.