Yassmin Sarmadi’s love of restaurants began when she was five years old in her native Iran. As a young girl, Sarmadi would ask her grandfather to take her out to eat. That early passion continued to grow and led her on an epicurean journey across Europe and the U.S.During her travels, she developed a clear vision of what a restaurant can be: an anchor of a neighborhood, where communities gather to socialize, restore, and cultivate a reverence for finely crafted food. While refining her hospitality skills, Sarmadi set out to master the key elements of a financially profitable establishment. For six years, she worked as a Client Relations Liaison for a private financial lender to the restaurant industry. Her experience analyzing concepts, markets, projections and business models to assess viability and profitability prepared her for the rigors and variances of running her own restaurant group.