Yum! Details Plan for KFC in U.S.


After reporting stronger-than-ever international sales at its Pizza Hut, Taco Bell and KFC chains, Yum! Brands raised its full-year forecast. Yum! CEO David C. Novak stated to analysts that while there’s no quick fix for declining sales at KFC’s U.S. outlets, there’s a plan to reinvigorate the brand that includes improving restaurant operations and providing health-conscious consumers with balanced items such as grilled chicken options.

ViaThe Seattle Times/Associated Press

Posted 10/14/10