Chef Kerry Simon to Open KGB: Kerry’s Gourmet Burgers at Harrah’s Las Vegas

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Harrah’s Las Vegas is pleased to announce a partnership with celebrated Chef Kerry Simon, in a brand new concept – KGB: Kerry’s Gourmet Burgers – offering the ultimate in burger selections with the Simon flair. The restaurant is scheduled to open in early July 2010 in the heart of Harrah’s Las Vegas resort, serving lunch, dinner and late-night bites.

Dubbed the “Rock-n-Roll” Chef by Rolling Stone magazine, Simon has created a brand of sexy restaurants with a distinct vibe. At KGB, Simon will take inspiration from his victory on Food Network’s “Iron Chef America” where he prevailed over Iron Chef Cat Cora with the ultimate burger. He’ll parlay that burger success into a menu of uniquely inventive burger offerings, signature snacks and sides including “Iron Chef” sliders and tater tots and sweet selections such as strawberry shortcake push pops.

“We are delighted to partner with such an innovative chef as Kerry Simon,” said Rick Mazer, president of Harrah’s Las Vegas. “This concept will offer our guests a fresh approach to gourmet burgers, boasting an upbeat nightlife scene in a playful atmosphere designed as a James Bond-inspired send-up of Soviet-era Russia.”

Offering more than 156 seats, KGB’s sleek modern design will feature wall coverings based on 1960’s Russian propaganda posters and thematic fixtures will create a hip yet comfortable vibe. At the full service bar, a wide array of vodkas will be offered where customers can utilize the ice bar feature for the perfectly chilled specialty drink. A vodka hostess will engage patrons throughout the evening, pairing burger selections with the ideal vodka cocktail.

“From the design and decor to the menu and ambiance, everything is very personal to me. It is always my goal to create a restaurant where guests have a memorable experience and they feel like they could come back and eat every day,” said Simon. “KGB offers a unique high-energy setting with the most delicious burgers anywhere.”

KGB is open 11am – 11pm weekdays and 11am – 2am weekends. Large TV screens will rotate from the large sports events to retro-style images. All burgers, sides and snacks will be crafted in-house from responsibly raised meats and market fresh produce.

About Harrah’s Las Vegas
Harrah’s Las Vegas offers something for every guest. For those seeking a fun, lively atmosphere, Harrah’s outdoor bar “Carnaval Court” is home to some of the world’s top flair bartenders. Harrah’s Las Vegas hosts a wide variety of entertainment options, including the queen of comedy Rita Rudner, the longest running tribute show in the world, Legends in Concert and live music at Toby Keith’s: I Love This Bar & Grill. Harrah’s Las Vegas features more than 25,000 square feet of banquet and meeting space, and a state-of-the-art “Sports Pit” that offers both live gaming and sports betting. Find Harrah’s Las Vegas on Facebook and follow on Twitter.

About Kerry Simon
One of the first celebrity chefs on the Las Vegas scene, Kerry Simon continues to reinvent himself in the city he calls home. Dubbed the “Rock-n-Roll” chef by Rolling Stone magazine, the aspiring musician’s love for cooking has created a restaurant empire. Simon changed the culinary landscape of Las Vegas when he opened the critically acclaimed Simon Kitchen + Bar which was selected as one of the “Best New Restaurants in America” by Esquire magazine. Simon’s innovative approach to Modern American cuisine is currently on display at the equally lauded Simon (Palms Place), Simon LA (Sofitel) and most recently LA Market (JW Marriot at LA Live). Invariably, Simon’s creativity, sense of adventure and passion for his craft have laid the foundation for all of his restaurants, uniting food and fun in an environment guests return to time and time again.

Posted on 5/28/10.