Boorito 2013: Chipotle Announces Return of Annual Halloween Fundraiser

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boorito

CHIPOTLE MEXICAN GRILL INVITES CUSTOMERS TO PARTICIPATE IN ANNUAL HALLOWEEN FUNDRAISER

DENVER, – Chipotle Mexican Grill has announced the return of its long-standing tradition and popular Halloween fundraiser, Boorito. This Halloween, Thursday, October 31, Chipotle will treat customers dressed in costume to a burrito, bowl, salad, or order of tacos for only $3 from 4 p.m. to closing. Proceeds from the fundraiser of $1 million will benefit the Chipotle Cultivate Foundation.

Participation in Boorito is simple. Go to any Chipotle restaurant in the US, UK, and Canada between 4 p.m. and closing on October 31 dressed in costume ” any costume ” and purchase any Chipotle menu item for only $3.

Proceeds from Boorito ” $1 million ” will benefit the Cultivate Foundation, a non-profit organization committed to creating a more sustainable and healthful food supply and to raising awareness of food issues. The foundation supports family farmers and their communities, educators and programs that teach younger generations about food matters, along with support for ranchers and farmers who are working to develop more sustainable practices.

Posted by Elise Felicetta

10/08/2013