SommCon Launches in San Diego | Sommelier-Level Conference & Exposition




Fast Forward Breaks Ground On SommCon, a National Conference with Sommelier-Level Education Focused On The Business of Wine

Fast Forward, a national event management and experiential marketing agency located in San Diego, CA announces the launch of SommCon, a conference and exposition for sommelier-level education and training of wine professionals and serious enthusiasts. The first wine education series of its kind in Southern California, SommCon launches in San Diego, CA November 18-21, 2015 in conjunction with one of the nation’s largest food and wine classics, The San Diego Bay Wine & Food Festival.

The four-day SommCon brings together industry professionals of all levels to discuss, develop, and lead the conversation on the business of wine, said Master Sommelier and SommCon Advisor Joseph Spellman of Justin Winery.

“We are building a meeting ground for wine professionals where some serious, roll up your sleeves education will take place,” continued Spellman. “A conference and networking event like this in Southern California is long overdue, and is a huge benefit to professionals of all skill levels.”

SommCon’s educational series blends theory with in-depth tastings designed to broaden palates and shape futures, meeting the robust needs of wine professionals across the country. SommCon highlights include: in-depth Master Sommelier led sessions, power speed dating style blind tastings, customized tracks based on professional type and learning centers, round-table discussions, regional explorations, trade tasting and expo, Grand Tasting and beyond.

Born out of belief that education fundamentally changes an individual’s access to the future they want, SommCon allows industry professionals the chance to obtain invaluable knowledge and training in an efficient, unique and affordable setting, said Fast Forward Partner and Producer of SommCon, Michelle Metter.

“SommCon serves as an industry educational summit for those on their way to the prestigious designation of sommelier, front-of-house staff looking to broaden their professional know-how, or self-professed vinofiles with an amateur obsession,” added Metter. “With multiple educational tracks devoted to the business of wine, professionals of all levels will have direct access to learn from and network with some of the greatest minds in the industry.”

Participants of SommCon include: Master Sommeliers, Masters of Wine, sommelier candidates, WSET certificate holders, Certified Specialists of Wine (CSW), Certified Specialists of Spirits (CSS), Certified Wine Educators (CWE), Cicerones, beverage directors, wine and spirit educators, educational institutions, winemakers, winery staff, wine and spirit retailers, distributors and importers, brand managers, wine writers and journalists, and serious wine enthusiasts among others.

Current SommCon Advisors include: Joseph Spellman, Master Sommelier; David Glancy, Master Sommelier; Eric Entrikin, Master Sommelier; Evan Goldstein, Master Sommelier; Lisa Redwine, Advanced Sommelier; Lindsay Pomeroy, WSET educator; Master of Wine candidate, Adam Sensney, Amorim Cork America; Patrick Farrell, Master of Wine; Mary Gorman, Master of Wine; Steve Pagano, General Manager, Marriott Marquis & Marina; Eric Runyon, Southern Wine and Spirits; Joshua Orr, Advanced Sommelier; Amy Christine, Master of Wine; Bonnie Graves, Sommelier; Ji¶rn Kleinhans, Sommelier; Geoff Labitzke, Master of Wine, Kistler Vineyards; Jesse Rodriguez, Advanced Sommelier; Brian Donegan, Advanced Sommelier; Tami Wong, Sommelier; Molly Brooks-Thornton, Sommelier and Cicerone; Jeff Josenhans, Sommelier and Cicerone.

For more information about SommCon, visit and follow SommCon on Facebook, Twitter, Instagram and LinkedIn.

SommCon is currently accepting applications for presenters, applications may be obtained by contacting Katie Klimuszko at [email protected]

Brands interested in either exhibiting or sponsoring can contact Producer Michelle Metter at [email protected]

To serve on the SommCon launch team and Advisor Panel, contact Michelle Metter at [email protected]

SommCon takes place November 18-21, 2015 in San Diego, California. Conference registration will open May 1, 2015. Stay up to date with SommCon at